--- title: Should Google Be Regulated? description: One of the things that makes planning for HubSpot.tv easy is that Mike and I are lucky enough to get content suggestions from the HubSpot team all we image: https://karen-rubin.hs-sites.com/hs-fs/file-14907051-jpg/images/google-resized-600.jpg --- [![Karen Rubin's Ramblings](https://karen-rubin.hs-sites.com/hubfs/Karen_Rubin_June2016_Theme_Images/karen-rubin_logo.jpg "Karen Rubin's Ramblings")](https://karen-rubin.hs-sites.com/) # Karen Rubin's Ramblings # Should Google Be Regulated? Posted by Karen Rubin on Wed, Jul 15, 2009 @ 10:07 AM - [Tweet](https://twitter.com/share) One of the things that makes planning for HubSpot.tv easy is that Mike and I are lucky enough to get content suggestions from the HubSpot team all week long. Today, in preparation for Friday's show, [@BradfordCoffey](http://twitter.com/bradfordcoffey) brought this [fantastic article](http://www.techcrunch.com/2009/07/13/the-time-has-come-to-regulate-search-engine-marketing-and-seo/) on TechCrunch to my attention.  ![](https://karen-rubin.hs-sites.com/hs-fs/file-14907051-jpg/images/google-resized-600.jpg)   In it, an unidentified, but "well known executive at one of the largest sites on the Internet" argues that the search engine optimization and marketing industry needs to be regulated. He/she urges us to imagine,  "that the entire Internet is contained within a single continent. That continent is filled with countries, states and cities. Each jurisdiction is autonomous, relying on visitors to cross on to their turf to engage in commerce. Now, imagine if the only way to get into this continent involved just two methods: SEO and SEM. Let's further imagine that the borders to this continent were controlled by a single company." The argument goes on further to say that as a result of controlling organic and paid listings and by not disclosing how the results are displayed on these systems, Google is effectively deciding what business succeed and what businesses fail.    The author comes to the conclusion that the solution to this problem is requiring that search engines disclose how their algorithms work. Further stating that this is the only way by "which all businesses can compete freely in the organic and paid search marketplaces." I would love to discuss this on HubSpot.tv on Friday, but I am not sure if I agree or disagree. I would love to know what you think. Do Google (and other search engines) have to disclose their magic in order to have a free market on the internet?   Topics: [SEO](https://karen-rubin.hs-sites.com/blog/topic/seo), [Google](https://karen-rubin.hs-sites.com/blog/topic/google) ### Find me here! ![](https://karen-rubin.hs-sites.com/hs-fs/file-14910905-jpg/images/krubin_small.jpg) [Twitter ](http://twitter.com/karenrubin) [Linked In](http://www.linkedin.com/in/karenrubin) [Facebook](http://www.facebook.com/people/Karen-Rubin/9903737) [Gormandizing.com](http://www.gormandizing.com) HubSpot.tv - a [Marketing Podcast](http://www.hubspot.tv) ### Woot! 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